Researching adverts in Look magazine

Researching adverts in "Look" magazine

In order to see the structure of a magazine I have bought Look magazine and looked through the pages. I have counted the number of pages used for advertisement as this is what the company is making their money from. The company is producing magazine and every advertisement placed in the magazine cost money.  The first page contain double spread advertisement the magazine contain122 pages where 34 is used for A 4 page size adverts.  

Placing adverts in women magazines are useful and can make a profit only if those adverts relate to women. The adverts in look magazine are only representing cloths and cosmetics for women. The adverts contain a big picture and little descriptions. This brings women attraction and also guarantees that somebody will buy these products. It shows the reader that these products are used by artists represented in the magazine and are fashion.  

I have found that in the Look magazine adverts are also related to the features that they are representing in their magazine. This also shows that are recommended and placed on pages all over the magazine so all adverts are not together as not many people like to spend time on advertisements.